When most people think of multilevel marketing, they envision skillful conversations,
people looking like insurance salesmen pushing their wares to everyone in sight. maybe something
of you have even tried MLM, didn’t get incredibly rich overnight and stopped thinking, “I
shouldn’t be cut out for this business” or “this is the last time I fall for one of these
Part of the reason so many people don’t make real money with MLM is that they go in with unrealistic expectations. It’s not even his own fault either. Many of the ads you see
out there they promise some pretty attractive things; rich overnight, crazy profits, quit
your work today. If it was really that easy, wouldn’t everyone be working in their pajamas?
and retire at 30?
Do you wanna know the truth? You they can make money with MLM. Okay money. I know that I
make good money
So what is the secret you ask? It’s not really a secret. If you think about it, it’s really just
basic technical business. The problem is that the true nature of MLM can be clouded by
all the hype, and people who are not well suited to this business join in thinking it’s their
ticket to financial freedom. Let’s look at the pros and cons, and you can decide if an MLM
can work for you.
PRO: When you join an MLM company, you are basically starting a business. but it’s kind of
like a franchise. You are using the tools that an already successful company has tried,
used and tested to be effective. You have a great product (I assume you have chosen
a program that, in fact, offers a quality product). All this already gives you one of
The biggest benefits of MLM programs: You don’t have to deal with manufacturing,
packing, shipping, inventory, order taking. His focus is on the
advertising, and due to the power of the Internet, this is literally at your fingertips. In
Simply put, the company does most of the work for you.
FRAUD: This very fact can actually be a drawback for some people. return to the unreal
Expectations. Because it seems so easy, some people think they don’t have to do
whatever, that money will start rolling in once they sign up. You laugh but I’m
telling you that I see this happening every day. In fact, more people do not make the A-number 1
all you have to do is place at least ONE ad. It would be like planning a
great party with the best catering service in town, but without sending invitations and waiting
that guests would stumble past. The bottom line? You have to put in the time,
effort and sweat equity, like any other business.
PRO: Promoting an MLM program allows you an extremely flexible business. can really be
done in your spare time. Most of that sweat is spent at first; planning,
organize, place your initial ads, etc. Once you have the foundation in place, most
You spend your time finding new ways to promote your business. You are not tied to a
Hours from 9 to 5, you do not have to attend meetings, wear a suit, be at the mercy of your boss.
FRAUD: It is imperative that you follow religiously. By follow-up I mean not only your
potential customers, goal with your downline. This is the absolute key to converting a small trickle of sales
into a real source of income. The secret is in your downline. Most programs offer at least
a 2-tier commission program. Many go much deeper. Those who are doing the really
big money are those who teach, advise and follow up their downlines. Personally,
I wouldn’t classify this as a scam but I know many would. If you want to be
successful, then make THEM successful. And your leads? you probably have
I’ve heard it before, but I’m going to say it anyway; On average, people have to be exposed to
your information 7 times before buying. The good news is that much of this
The process can (and should) be automated. If you only use one tool to automate your
business, then turn it into an autoresponder.
FRAUD: If you absolutely cannot handle rejection and/or cannot keep something unless it gives you
you get immediate results, then MLM is not for you. Most people give up before they have
even give it a try. Even with a “killer ad”, it’s still a numbers game and persistence
will bear fruit. If nothing you are doing works, you have to make changes, try,
display. Then you have to make more changes, test, monitor. So when you find alone
the right ad and the right places to post it could suddenly stop attracting.
Remember, this is your business. You have to keep changing your focus as your
audience changes. See how fast companies change their commercials. They are
responding to the changing market. This is why Jack blew up, and it’s also why he’s
Always do your homework before signing up. Ask for references from existing
associates. Contact the BBB and see if they have any information on the company, either
or bad. Be sure to read all the information presented to you. My personal
Recommendations for legitimate home business opportunities can be found here.
So what is the moral of the story? MLM can be a viable source of income. They can be
for you if you are persistent, organized and enjoy helping others, but they are not for
all the world. Take stock of your skills and your expectations and you can make a
make an informed decision instead of wasting time chasing after something that just isn’t for you.
- The Better Business Bureau: They have a section for local BBB alerts and information.
- The FTC has a lot of information on which MLMs you should stay away from. Just by doing a search on their website for multilevel marketing, you can get a ton of information. You can find out which companies are or were being investigated or prosecuted by the FTC, and much more.
- cautious consumer [http://www.geocities.com/WallStreet/5395/consumer.html]-Stay on top of the latest scams and research hot topics like internet fraud and travel scams.